Gwangbok-ro Fashion Street
Half-kilometer strip of clothing shops and brand outlets built over a buried colonial-era stream.
Location
About this audio guide
This guide to Gwangbok-ro Fashion Street in Busan starts in September 1984, when Mihwadang Department Store tore up its stallholder leases and bet its future on selling one brand instead of a hundred. It traces the street's rise through the 1980s along a buried stream once lined with cherry trees, and reaches back to the colonial-era Oriental Development Company building at the harbor end, the institution whose fall gave the street its name. Walk it end to end from the harbor to feel how far its fortunes have already swung once.
This audio guide was created using AI.
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