Plaza del Callao

This guide to Plaza del Callao in Madrid opens on the night of June 13, 1929, when the audience inside Cine Callao heard a movie speak for the first time in Spain, at the country's premiere of The Jazz Singer. It follows the Art Deco cinema's run of Spanish firsts, and the Capitol building's curved facade crowned by the glowing Schweppes sign that has watched over the square since the 1970s. Stand in the middle of the plaza and look up at both buildings at once.